It's still going to work the exact same way", my exasperated partner hissed into my ear as I grabbed containers after cartons of some 'designer' tissue. Yes, for a graphic designer and author who understands all about the kind of effort one puts into packaging and branding products, I sure fell for it. I am entitled to fall for great packaging, I have a prevailing right to be human.
But they are so pretty ... the product packaging. I swear!
They have the 'nature lover' product packaging, the 'fruity' packaging, the 'lady on the go' packaging, and then they have the 'kids' product packaging. I got 4 of each design bundles and made a run for the counter with them with my screaming kids and exasperated partner running after me in slow motion.
Well, in this case, I was running for checkout with boxes of tissue paper with expensive packaging styles on them. If I didn't like the product packaging creates so much, I would find it humorous enough. I am dead serious. In fact, I loved the product packaging designs a lot, after consuming all the tissues in the boxes, I would eliminate the styles and place it into my 'needs to keep for referral' clear folder. I don't keep a great deal of stuff in there since I am quite selective about the styles that I like, however these packaging designs made the cut. They definitely did.
You see, this is the example that occurs when you put some effort into making your product packaging design. Yeah, all of us have this in the back of our heads ... "Hey, it's PACKAGING! It's what's INSIDE that count. They're going to THROW the PACKAGING away. So, why spend a lot loan on the product packaging?" Perhaps you're likewise thinking that the cash needs to go towards establishing much better quality products ... for faster shipment options ... or perhaps the cash ought to go towards spending possible clients to costly dinners in Italian restaurants. It's your call, really.
This is what I have to tell you, as a graphic designer and customer. The more effort you take into developing your product packaging, more consumers will take an appearance and stop at your packaging or what's inside the product packaging. Now, does it make good sense for me to say now that when they stop and take notice of your product packaging, your opportunity of getting them to buy your product boosts? Precisely.
And without an electrifying packaging, customers are going to walk past the heaps and stacks of other competitor bubble wrap packaging materials products ... and yours ... without even knowing you're there! Your item is sitting there on a shelf, for goodness sake, and the only weapon you have is to have a nice packaging distribution companies.
Think of it!
They have the 'nature lover' packaging, the 'fruity' product packaging, the 'female on the go' packaging, and then they have the 'kids' product packaging. Well, in this case, I was running for checkout with boxes of tissue paper with expensive packaging styles on them. I enjoyed the product packaging designs so much, after utilizing up all the tissues in the boxes, I would cut out the designs and position it into my 'must keep for reference' clear folder. I do not keep a lot of stuff in there due to the fact that I am quite selective about the designs that I like, however these product packaging designs made the cut. The more effort you put into designing your product packaging, more customers will stop and take an appearance at your product packaging or what's inside the packaging publications.